In an effort to significantly improve the quality of life for brave children and young people who have emerged victorious against cancer, Jumbo has joined forces with the Association PIPOL to inaugurate a special facility, Jumbo Sensory Room. With the flick of a switch, a seemingly ordinary space is transformed into an extraordinary oasis, providing serenity for courageous individuals whose everyday life is characterized by complex procedures, long hospital stays, and strict isolation, as well as surgery and radiation therapy.
Recognizing the unique needs of these brave individuals, the Jumbo Sensory Room has been meticulously designed as a multifunctional space. Its main purpose is the crucial support in sensory integration, rehabilitation, resocialization, and communication. Equipped with a diverse range of features, the room holds at its core a sensory oasis steered to soothe anxieties and promote the well-being of its young occupants. Moreover, the space features state-of-the-art technological devices to aid in the development, correction, and improvement of speech and communication skills.
The creation of the Jumbo Sensory Room serves as a testament to the brand’s commitment to its community, combining the company’s social responsibility initiative with the celebration of its sixth successful year in Bosnia and Herzegovina. The room was inaugurated by the Director of Jumbo in Bosnia and Herzegovina, Dino Šuta, and representatives of the PIPOL Association, Belma Puzić, and Amra Saračević, as it marked the centerpiece of their “Golden September” campaign.